The story about why Kentucky Fried Chicken, founded by Harland Sanders, changes it name to KFC would be to remove the word “fried” in it’s name. The term “fried” has negative connatations like being unhealthy, having high-cholesterol, causing obesity and many more. Therefore, being an effort to rebrand themselves as a healthier family restaurant that catches the eye of people of every age group, including health conscious people, Kentucky Fried Chicken renamed itself as KFC.
Version Two: The usa fda reviewed the operations of Kentucky Fried Chicken and found your these are rearing genetically modified chickens, with extra huge breasts and further legs to reap the meat from(the amount varies from 3 to 4). The united states food and drug administration declares that these creatures is not marketed as “chickens” and Kentucky Fried Chicken, not wanting to lose this type of lucrative operation to check out the policies, made a decision to change its name to KFC instead to remove the term “chicken”.
The fact is that Kentucky Fried Chicken decides to improve its name is usually to avoid paying license fees for the condition of Kentucky. In 1990, the state of Kentucky decides to trademark their name, in order to reduce their accumulating debts. Consequently, Kentucky Fried Chicken be forced to pay an amount of cash towards the state for utilizing “Kentucky”.
Obviously, these are hesitant to given that they was deploying it for almost 40 years(they going in the 1950s) and refused to spend such royalties as a matter of principle. After much negotiations, we were holding struggling to budge the government stance and so chose to change their name on the web .. This coincides with all the rebranding campaign as mentioned earlier and everything turned out well.
Evidence that means that this version holds true is that many events and businesses had also changed their name to reduce the phrase “Kentucky”. The examples add the most well-known horse race in North America, formerly referred to as the “Kentucky Derby” changes to “The run to the roses”, the company of seeds and nursery outfits “Kentucky Bluegrass” changes to “Shenandoah Bluegrass” as well as the song “Kentucky Woman” by Neil Diamond was dropped from radio stations at his own request as he would lose more fat money for making payment on the condition of Kentucky royally when compared with he receive from the station.
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