According to a widely accepted study, today China produces about 90% of e-cigarettes and China’s share with the global e-cigarette exports amounts over 95%. Facing mounting public and regulatory scrutiny against e-cigarettes around the globe, SNOW PLUS–a leading Chinese e-cigarette manufacturer–has expressed confidence of their products and also the industry.
“We are positive our products,” said Sa Wang, SNOWPLUS’s co-founder. She established that her confidence originates from the truth that “the company holds itself on the highest safety and quality standards from the entire industry.”
This insistence on product safety and quality have caused their phenomenal success. SNOWPLUS launched its first product in April this year and has ended up being the fastest-growing Chinese e-cigarette brand when it comes to sales. After distributing its products to hundreds and hundreds of stores across China, it really is expanding overseas. The company’s total sales for September increased by 50% in comparison with August, according to Ms. Wang.
(Ms. Wang, SNOWPLUS’s co-founder, declared she’s full confidence inside the e-cigarette industry.)
SNOWPLUS has redefined the customer exposure to e-cigarettes: its products are one of the better due to the style of the chimney, the structure from the atomizer, and also the feel of surfaces. SNOWPLUS’s processing in the cartridge and e-liquid has also met Chinese national standards being issued shortly.
When she was asked about recent outbreak of lung injuries and death associated with e-cigarette use in the U.S., Ms. Wang said the chief culprit would be the use of THC (the primary psychoactive ingredient in marijuana) containing products instead of the mechanism of e-cigarettes. On September 28, the U.S. Centers for disease control and Prevention (CDC) disclosed that 77% on this outbreak reported using THC containing products, without or with nicotine-containing products.
“We are certain about the e-cigarette industry,” said Ms. Wang. She noted that e-cigarettes are less harmful than ordinary cigarettes since users may avoid several harmful constituents usually found in cigarette smoke including tar. Besides, “tobacco control experts at China’s National Health insurance and Planning Commission have determined that e-cigarettes emit less second-hand smoke than their traditional counterparts,” she explained.
Ms. Wang further expressed her optimism in regards to the Chinese government’s stance towards e-cigarette industry. She reasoned that the sector has incubated an innovative global supply chain inside China, and the government is definitely supportive of industries packed with innovation and growth.
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