If we hear the word “Breaking News” a feeling of urgency hits our brain. Suddenly starting paying more attention. This is nothing unusual for the brain. Our brain reacts to unusual things or events more quickly pc does to normal events. The visual and print media attempts to make the best from those two words mainly to hook a person’s eye with the viewers.
Among the prime causes of such news could be the Television channels. Television stations will be the leading visual medium to announce such news from time to time. Mostly, these news stories show up on a scroll once the news is not being telecast. During the news hour, plus the scroll good news telecast as breaking news is also given more hours and detailed reporting. But, some Television stations exaggerate the value of a story and covers lesser important stories because breaking news. If there is nothing special to broadcast, some TV channels broadcasts the events or stories as breaking news only to accept the attention in the viewers. The process may match for them from the growing process but also in the long term it’s almost sure that they are going to lose viewership. This will occur as is also cheating with their viewers by covering lesser important events called breaking news.
In addition there are a lot of websites online that provide such news. But, is it possible to trust the authenticity in the news stories given by these websites? Surely, you can not trust them all. Only the reputed websites offer real and informative stories. So, you must know the characteristics of your reputed news site in order to get informative news. There are also websites which could offer real and informative stories but are not good regarding choosing the right story to pay for because the breaking news. These websites consider virtually any story because the breaking news thereby confuses the visitors. At some part, it happens to become daunting part of the web site to trap a person’s eye from the visitors towards important news stories. This happens once the visitors believe they may be being cheated and offered general news in a exaggerated manner. Like this, websites loses visitors.
So, both television channels as well as the websites have to be sensible regarding broadcasting news. They should not misinterpret the gravity of reports stories and confuse the visitors. In spite, these news sources should concentrate on conveying informative news and term only the significant stories as “Breaking News”. If your media acts professionally then the ultimate goal of conveying information for the mass people can be carried out.
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