1. SOCIAL CONTENT WILL GAIN PROMINENCE
A growing number of social media content indexed online as well as other popular search engines, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to improve and support SEO Links to social media networks is important in how search engines understand your internet site is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video as being a powerful tool to drive their digital and top seos efforts. In 2016 expect more businesses to embrace the excitement, and rehearse videos to capture new audiences.
80% of video. Results that relate in SERPs are from YouTube
Videos get 50X better organic pr on the internet when compared with against plain, static text results.
Video searches receive 41% higher click-through rate a compared to plain, static text content
3. MOBILE OPTIMIZATION WILL BECOME CRUCIAL
Today people work with a selection of devices gain access to content. Tablets, smartphones, laptops, phones and also watches have grown to be standard tools to browse web. Search engines like yahoo know this and they also reward websites that look good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have searched for local info.
Mobile search is up 43% year on year.
Over 1.2 billion people connect to the web using their cellular phones.
Four out of five consumers use smartphones to shop.
4. VOICE SEARCH FUNCTION Absolutely essential
Voice search is easily learning to be a huge part of mobile usage and has elevated the pain of typing keywords to operate searching query. However this shift means your posts need to be developed with voice search in your mind.
60% teens use voice search while you’re watching TV
40% adults use voice look for directions.
5. CONTENT AGGREGATION Can get BIGGER & BETTER
As part of your individuals are seeking content sources that supply all the relevant information they need in a place. Search engines like yahoo have noticed this trend and thus content aggregators are getting to be very well liked in the SERPS.
6. THE CRAZE OF MOBILE APPS WILL GROW
As discussed above, utilization of mobile for web search is on all-time rise and apps just be the work easier. Just number of a few years mobile apps are sure to overpower desktop and mobile websites.
Mobile phone applications account for 52% of all time invested in online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of folks prefer native mobile apps to websites. (SearchEngineJournal)
7. Local search engine optimization To get More IMPORTANT
Regional online research is certainly going stronger through the years. In 2016 you must let Google know what your location is located and just what you are offering.
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